ART ROUTE OAKLAND
Shannon Hood and partner Victor Garcia had the honor of being Lead Designers for this inaugural year of Art Route Oakland, 2019 during Oakland Art Month. Sponsored by Oakland Art Murmur, Visit Oakland and Junction Properties, this unique event was created and designed to encourage community engagement within the Oakland Art scene, broadening public reach to over 30 Oakland galleries. The project included graphic design, print and digital media production and illustration.
ART MEETS DESIGN
Inspired by the history and unique, unbreakable character of Oakland, Shannon and Monocrew took ideas for Art Route directly from the Town itself.
Shipping containers from the Port gave them their color palette. This became the system for differentiating each neighborhood on the map, giving a clean design flow for participants. "It is equally as important, that people appreciate the face of this project as a work of art itself." Dedicated to Oakland art and created by Oakland artists, they tied in elements of graffiti and illustration from the streets to give people more than just a brochure with a map, but something original that could serve as a souvenir of their experience.